Monday, 14 October 2013

Initial Ideas for My Music Magazine



Initial Ideas for My Music Magazine
Grunge/Rock
Potential Name: Audacious
Style
The main house style and theme I have chosen for this particular magazine idea is very dark, chaotic and rebellious. This is because this is the typical image that comes to mind when somebody says grunge or rock. I would use colours such as black, greys and reds. These colours have connotations of being dangerous, reckless and bold which is the exact theme idea I am aiming for.
Target Audience
The target audience for this magazine is older teenage girls, around the ages 16-20. This is because there is no other magazine in the market that targets this age group and gender with this genre of music. Although the colour scheme isn’t feminine, the articles and artists included will make it appeal to a female audience, just with a bit of an edge.
What is included?
The magazine will include exclusive articles, album reviews, posters of bands and artists, tour and gig dates and anything significant that is happening with well-known and established bands in the genre.
What makes it different?
The fact there is no other magazine in the market that compares to this exact genre that appeals to the chosen target audience, let alone any target audience.
Indie/Alternative
Potential Name: Pocket Daydream
Style
The main theme I have chosen for this idea of music magazine is a very mature and sophisticated style. Soft neutral colours such as browns, greys, greens and light blues will be used with black for the main text colour. I decided to choose these colours because it would make the magazine look simple and light hearted, which is what it is intended to be. The colours aren’t in your face and bold, they are pastel and calm portraying a relaxed atmosphere. These colours will be used by in photographs as well as text, making an all over neutral house style.
Target Audience
I think a target audience of teenagers interested in this genre of music is appropriate for this magazine. Especially as indie/alternative music is growing in popularity due to festivals with the younger generation. Teenagers are usually looking to break-out of their ‘shell’ and find their own sense of style, this magazine is perfect for anyone interested in the type of music and the festival type scene. If my magazine had to lean towards a particular gender it would be female, simply because there isn’t another magazine that is popular with teenage girls in this genre.
What is included?
Inside the magazine will be information on up-and-coming bands in the genre, tour and gig dates and posters etc.
What makes it different?
If I were to make the magazine I would make the sizing A5 instead of A4, this is because it makes it more unique and ties in to the name of “Pocket Daydream”.
I decided on this potential name because it’s like you’re escaping out of the busy school/work lifestyle and loosing yourself into the magazine, and going into a daydream.
It is different to a lot of magazines because of the target audience and style of genre, there is no other magazine that is established and hugely popular with teenage girls for indie/alternative.
Pop
Potential Name: New Wave
Style
I chose a colour scheme of pink, purple, red and white. This is because it will make the magazine look girly and informal. For main text I would use reds or purples because these are the darker colours chosen and I want to avoid black as much as possible, unless there are some exceptions (against a patterned background). It will have a light hearted feel to it and won’t be too heavy and loud.
Target Audience
Target audience can include anybody who enjoys this type of genre or artists included. Mainly targeted towards girls, an appropriate age range of 11-14. I decided to choose a slightly younger target audience because they are the audience usually interested in this type of music genre.
What is included?
This magazine would include a 65% images and 35% text. This is so it appeals to a younger audience who don’t want to read as much information.
It will also include exclusive interviews and articles, the UK top 40 music chart, posters of popular artists at the time and freebies.

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